Ensuring
that your ads appear on the most relevant sites.
Category targeting allows you choose the type of website
on which you want your ads displayed.
Simply select the Content Categories or Specialty Channels
(for niche campaigns) that you’d like to target, and
we’ll make your ad eligible to run on sites in those
categories.
Please note that category selection uses “or”
rather than “and” for multiple sections. In
other words, by choosing more than one category or channel
you are expanding the target audience rather than narrowing
the ad campaign reach.
Target by quality
You can also target your ads by site quality. Macbellads
offers an option of selecting only preferred sites, which
have proven their effectiveness over time. But, advertisers
maximize their reach by running ads across all sites.
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